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How 4C enables improvements
The 4C initiative aims at supporting the actors of the coffee sector to continuously improve their performance.
This is made possible by a unique support concept which builds on a physical 4C Support Platform, access to good
agricultural and management practices, and a Virtual Project Network, which will be published on this page shortly.
The 4C Support Platform
The 4C Support Platform is developing a global and open learning network for the exchange of coffee expertise and
knowledge. It is comprised of experts from the coffee trade, industry and production, regional contact persons etc.
Essential elements in the working spectrum of the 4C Support Platform are the gathering, elaboration and circulation
of good agricultural and management practices to the coffee producers as specified below.
Good agricultural and management practices
Good agricultural and management practices consist of concepts and instruments for the efficient and sustainable
production and processing of high quality coffee. Lessons learnt and best practices from different sustainability
activities in the coffee world feed this process. The access to support measures helps the actors to start the
continuous improvement process within the 4C initiative, leading to better economic, social and environmental
conditions.
The 4C Virtual Project Network
The 4C Virtual Project Network is an online location where the experiences of the individual projects associated
with the 4C initiative in different coffee-producing regions are gathered and made publicly available.
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